UC Access August 20, 2015
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August 20, 2015

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Survey results: Marketing sports physicals
UCAOA conducted a brief survey last week to obtain insight on how urgent care centers are marketing their sports physicals service line. Of those that participated, 69 percent offer a back-to-school sports physical promotion.Click hereto see the full results.
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Additional Resource:Look back at previous UCAOA mini survey data by accessingData Insights.


The Employer-Led Health Care Revolution
Harvard Business Review
In the July-August issue ofHarvard Business Review, an article titled "The Employer-Led Health Care Revolution," describes how one large technology employer, Intel, collaborated with payers and providers to devise outcomes-based protocols that direct care within the existing community healthcare infrastructure of Portland, Oregon. As employers become more engaged with insurance companies and hospital systems in directing and controlling their employee's healthcare utilization, providers will need to articulate the value they add in reducing costs and improving outcomes while developing data-sharing relationships with integrated community delivery systems. UCAOA board member and practice management advisor Alan Ayers, MBA, MAcc,provides a synopsis of the article in this blog post, highlighting key elements of interest and takeaways for urgent care business professionals and practitioners.
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Additional Resource:Registerfor the 2015 Fall Conference (Sept. 24-26) to attend sessions in the track,Integrating Primary Care and Connection with Your Community's Healthcare Resources.

Small employer health reform checklist
Employers that offer healthcare coverage to employees are responsible for complying with many of the provisions of the Affordable Care Act (ACA). Most health reform changes apply regardless of the employer's size, but some changes apply only to small employers and other changes apply only to large employers. Even employers that do not offer any coverage need to comply with certain requirements to distribute notices to workers or submit reports to federal agencies. ThisHealth Reform Checklistsummaries the provisions applying to small employers. For a large employer checklist,click here.
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M&A Bolts From Gate in 2015

If you were expecting a lull in urgent care M&A after a 2014 that notched 51 deals, think again.

The sector shows no signs of slowing down. If you dig behind the numbers, there are lessons to be learned on valuation, strategy, process, and more.

Our just released edition:UC marketWatch Summer2015


Fall Conference regular tuition ending today
Today is your last chance tosecure regular tuitionrates for the 2015 Fall Conference. After Aug. 20, tuition increases $100. If you're registering a group of 4 or more staff, UCAOA offers a 20 percent discount; call 877-698-2262 ordownloadthe registration form. Hotel accommodations at the Sheraton New Orleans Hotel are limited, but there are rooms available across the street at the New Orleans Marriott. If you have not already made your reservations,do so nowwhile availability still exists. If you're interested in earning reduced tuition, UCAOA members cansign up to participatein the Fall Conference Ambassador Program; greeters are still needed and the deadline to respond is Aug. 21.

This year's 2 ½-day Fall Conference (Sept. 24-26) is a completely new experience, offering attendees the latest sessions on the most pressing topics affecting the management and practice of urgent care. Customize your schedule from more than60 educational sessions, expand your connections with amplenetworking opportunities, explore new and exciting products and technology in thesold out exhibit hall, listen to theinformative keynoteby Dr. Steven Berkowitz, and expand your knowledge over a lunch and learn with Camille Bonta, MHS, and U.S. Senator Bill Cassidy, MD, of Louisiana. The2015 Fall Conferenceprovides numerous opportunities for personal and professional growth, soregister now!

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When choosing our hospital, you entrust your health to the best specialists whom you choose yourself before an examination, a procedure or surgery. Our medical staff consists of 170 doctors, 80 nurses, 20 technicians (radiologists and ultrasound specialists) who every day treat and save patients’ lives.
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    Price reduced: Immediate care/occupational health center
    Mid America Medical Center
    Now is your chance to own an established, fully equipped immediate care/occupational health clinic located in the western suburbs of Chicago. Facility serves a diverse patient population and features ample parking and great visibility/access.Learn moreabout this center orclick hereto see all the available listings.
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    Additional Resource:To placespecialized classifiedsto promote real estate for potential development or lease as well as for non-medical equipment sales, UCAOA offers a 30-day or 60-day posting. Pricing per posting: 30 days: $200 member | $300 non-member / 60 days: $300 member | $400 non-member.


    Advertise in college coupon books
    College coupon books offer students a way to save money on everything from food and clothing to books, auto repairs and more. As an advertiser, your urgent care center's hours and services will be made known to thousands of college students, who most likely will require after hours care. Coupon books are free to students and have a long shelf life due to the types of promotions that can be used at various times throughout the year.Click hereto view an example from NextCare. Additionally, alert your local colleges and universities about your urgent care center by downloadingcustomizable media materials, which includes a college pitch template. These materials are part of the free UCAOAmember media toolkit.
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    Visual Dx: What's the Diagnosis?
    A 28-year-old man went to his local urgent care center in North Carolina with an annular ecchymotic rash on his leg. He was feverish and sweaty. He hadn’t noticed anything wrong until he developed severe localized pain on his leg. Then the area turned red. Now he was experiencing nausea. Use the VisualDx differential builder to make a diagnosis! For the quiz answer, visit facebook.com/visualdx on August 25.
    A. CA-MRSA skin infection B. Recluse spider envenoming C. Centipede envenoming D. Coumadin necrosis

    Promoted by[VisualDx]
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    Urgent care centers: What you should know before you go
    Yahoo Finance
    If you've paid attention to your neighborhood strip mall over the last few years, chances are at least one new urgent care center has moved in. Urgent care has been around since the 1970s, but the real boom occurred in the last seven years or so due in part to the appeal of quick, efficient and cost-effective medical care. "From a big picture standpoint, there continues to be a strong movement away from in-patient care and a push to access lower-cost options," says UCAOA President-Elect Steve Sellars. "We fit somewhere between primary care and the ER."
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    There are workplaces and there are work families.

    Patient First offers excellent benefits packages, flexible hours, and competitive compensation for Physician and Physician Assistants.
    Faster, More Accurate Diagnosis
    VisualDx: An award-winning, web-based clinical decision support system designed to enhance diagnostic accuracy, aid therapeutic decisions, and improve patient safety at the point of care.MORE

    Urgent care clinics grow in response to consumer demand
    Health Facilities Management
    To satisfy the growing number of consumers who want their health care delivered the same way as their food — convenient, fast and affordable — the number of urgent care centers continues to grow across the U.S. Investment banking service firm Harris Williams & Co. predicts the $14.5 billion urgent care industry will increase 5.8 percent annually through 2018 to about $18.8 billion. While urgent care has existed for decades, some healthcare systems have decided to get in the game or expand their presence. "Urgent care centers bring many benefits to hospitals and health systems," says Alan A. Ayers, UCAOA board member. "Urgent care can help alleviate emergency department overcrowding, particularly when overwhelmed by patients with low-acuity conditions who have no other on-demand medical option."
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    36 people to know in the urgent care market
    The Ambulatory M&A Advisor
    The urgent care market and healthcare industry in general is constantly gaining physicians, investors, and a slew of other individuals that contribute to the well-being of market. The Ambulatory M&A Advisor has compiled its 2015 list of the 36 people to know in the urgent care market. The list ranges from physicians, to CEOs, to leading healthcare transaction lawyers.
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    How retail healthcare is driving practices to evolve
    Fierce Practice Management
    Retail-based health care is offering patients more options to address acute, and sometimes chronic, needs. Though walk-in clinics tend to excel in convenience, customer service and price transparency, experts worry that there could be medical consequences for patients who receive fragmented care from too many places. To remain competitive and offer patients the best of both worlds, traditional health providers are increasingly adapting their ways. For some organizations, this strategy includes partnering with companies to build urgent care sites of their own.
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    The importance of vaccines during National Immunization Awareness Month
    By Denise A. Valenti
    August is National Immunization Awareness Month, with the last week of the month emphasizing the need to vaccinate infants and children. The campaign to increase awareness is an opportunity to remind parents of the importance of childhood immunizations as they prepare for their children to enter daycare or school. Over the years, vaccines have prevented the spread of many serious life-threatening diseases and have contributed to the eradication of others.
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    Missed last week's issue? See which articles your colleagues read most.

    Millennials and healthcare: 25 things to know
    Brief survey: Marketing sports physicals
    Startups vie to build an Uber for healthcare
    Viewpoint: Azithromycin: Always the wrong respiratory drug
    Flu season preparedness: Get your flu campaigns in order now

    Urgent Care Access
    Amanda Mannina, UCAOA Director of Marketing & Managing Editor, 331.472.3743
    For further information about UCAOA, please contact:
    Urgent Care Association of America
    387 Shuman Blvd, Suite 235W
    Naperville, Illinois 60563
    T: 877-698-2262 | E:info@ucaoa.org

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