UC Access June 21, 2013
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UCAOA News Meetings & Education Idea of the Week JUCM Industry News


We Need YOU ... to Verify your Address!
UCAOA knows how much you value the resources in our monthly publication, the Journal of Urgent Care Medicine (JUCM). To ensure that you receive your print copy, we need you to confirm your mailing address. This applies to anyone that receives (or wishes to receive) issues of JUCM, members and non-members alike. It also applies to any other mailed materials such as meeting brochures.

Click here to login to UConnect to verify your address. If you have trouble logging in, or if you'd like to add beneficiaries to your clinic membership, give Jami a call at 877-698-2262 x3742 — she will be happy to walk you through it.
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Fall Conference: Registration NOW OPEN
Join your colleagues and our industry’s best and brightest October 3-5, 2013 at the Urgent Care Fall Conference in Glendale, AZ. Register online by July 7 to take advantage of discounted early tuition rates.

Two-day Courses:
  • Clinical Masterclasses (offered as one- or two-day course)
  • Comprehensive Clinic StartupNewly Revised!
  • Tools for Improving Patient Experience — Capturing Repeat Visits and Spurring Word of Mouth — New!
  • Urgent Care Marketing — The Essentials for Growing Your Business
One-day Courses:
  • Successful Reimbursement Strategies
  • Roundtable Urgent Care Coding (3 hours — offered only on Oct. 5th)
  • Hands-on Splinting and Casting WorkshopNew!
  • Reposition Your Center in an Era of Healthcare ReformNew!
For more information about the Fall Conference (including course descriptions), visit the UCAOA website. See you in Glendale!
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The Last Word
When dealing with patients, you're never entitled to the "last word." If you're going to fix the patient's problem, then go ahead and fix it. There's no need to debate who was right or wrong, even if the patient is (at least in part) to blame. Your goal is for the patient to leave sufficiently satisfied that he/she returns to your center and directs friends/family to do likewise; or at the very least to neutralize any toxic feedback the patient may otherwise tell others or post online.
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Now Online in JUCM
A new urgent care Images Challenge case is now available only on the JUCM website. Review the case of a 67-year-old with thigh lesions. Consider what your diagnosis would be, then check the case resolution to see if you were right. To take the JUCM Images Challenge, click here.

The Journal of Urgent Care Medicine supports the evolution of urgent care medicine by creating content that addresses the clinical practice of urgent care medicine and the practice management challenges of keeping pace with an ever-changing healthcare marketplace. Are you an urgent care provider who would like to write for our journal? Send an e-mail to editor@jucm.com for information on our author guidelines.

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Telemedicine patients more likely urban, educated
Urbanites are twice as likely as those in rural areas to take part in telemedicine, though participation rates for both remain low, according to a report on broadband use released by the National Telecommunications and Information Administration. Based on data from 53,000 households collected by the Census Bureau in July 2011, the report found 8 percent of urban Internet users took part in telemedicine initiatives, compared with 4 percent in rural areas.
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FDA urges protection of medical devices from cyber threats
The U.S. Food and Drug Administration urged medical device makers and medical facilities to upgrade security protections to protect against potential cyber threats that could compromise the devices or patient privacy. It released that advisory in coordination with a separate alert from the Department of Homeland Security, which disclosed vulnerability in a wide variety of medical equipment that can make those devices vulnerable to remote attacks from hackers.
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Doctor pay rises
Physician compensation rose only slightly in 2012 as more of doctors' compensation was based on the quality of care they provide and whether their patients are satisfied, a new salary survey indicates. The 2013 Medical Group Management Physician Compensation and Production Survey Report showed physician pay increases were largely flat, rising about 3 percent for primary care doctors — family doctors, internists and pediatricians — to $220,942 in 2012 compared to $212,840. Meanwhile, compensation for specialists rose 3 percent to $396,233 from $384,467 in 2011.
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Cash-only doctors abandon the insurance system
Fed up with declining payments and rising red tape, a small but growing number of doctors is opting out of the insurance system completely. They're expecting patients to pony up with cash. Some doctors who have gone that route love
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